Awesomely Simple “Six Principles of Business Success” & Agility Distilled

Since posting Agility Distilled, many have inquired: How do we put this into Action? Well, rather than elaborate too much, I’ll just offer a great place to start!

John Spence has just written a really great book (as a tool) on how to make it “Awesomely Simple” to run a highly successful business. He distills his vast experience into a foundation for lasting business success, which involves the consistent and disciplined application of six principles.

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(click figure to enlarge)

The Vivid Vision principle focuses on effectively communicating a clear, vivid, compelling and inspiring vision as well as creating a successful enterprise by giving people the comfort, safety, and confidence to succeed. This principle relates to the Context-aware pattern.

The Best People principle focuses on effectively creating a corporate culture that attracts, grows, and keeps the best people as well as fostering the attitude, passion, creativity, innovation, and driving desire for success and excellence. This principle relates to the People/Team-centric pattern.

The Robust Communication principle focuses on open, honest, robust, and courageous communication that leverages talent, innovation, and extreme customer focus. This principle relates to the Results/value-oriented pattern.

The Sense of Urgency principle focuses on speed and proactivity, which are necessary for survival and success, but can’t be pursued at the expense of disciplined execution and consistent quality. This principle relates to the Results/value-oriented pattern.

The Disciplined Execution principle focuses on building a performance-oriented culture that demands flawless execution and high standards of performance while not tolerating mediocrity but establishing clear, ambitious, yet realistic goals and holding people accountable for meeting those standards and delivering on their commitments. This principle relates to the Results/value-oriented pattern.

The Extreme Customer Focus principle focuses on owning the voice of the customer by creating a strong and trusting bond with customers and listening to what they want while delivering consistent superior customer service, the only differentiator left for fostering loyal and engaged customers. This principle relates to the Results/value-oriented pattern.

If high-quality products and services, strong financial management, and the willingness to embrace change are part of your organizational DNA, you won’t want to miss John’s “Awesomely Simple”!

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One thought on “Awesomely Simple “Six Principles of Business Success” & Agility Distilled

  1. What a wonderful distilation of my book and the key ideas — I absolutely LOVE the diagram — you have done a superb job of really getting to he heart of the most critical ideas for business success and getting them all onto one piece of paper. I am extremely impressed. I hope you readers use this tool — and also all of the free information and tools on the companion site to the book: http://www.awesomelysimple.com — I will be sure to put a link there to this page on your site — it is very powerful. Thank you so much — John Spence

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